Law Seminars International Presents

An important conference for all businesses

Digital Media Rights & Transactions

New challenges to profitability, new business models, new concerns about technology and IP rights and protections

September 9 & 10, 2004
Crowne Plaza Beverly Hills in Los Angeles, CA
Order      Download PDF Brochure

Who Should Order Homestudy

Studio executives, Intellectual Property lawyers, artists, writers, actors, musicians and other talent, media technology developers, Internet service providers, content providers, and other professionals who create, exploit, use or distribute content using the Internet and other emerging technologies

Why Order

"Business is moving at lightning speed into the digital age with new challenges to profitability, new business models and new concerns about technology and intellectual property rights and protections. Leading industry executives and attorneys will discuss digital technologies services and tools, what they are and how they impact traditional licensing models, rights and content development. This conference features a panel of industry experts who have unique insights into the risks associated with digital media and who will offer practical advise on the use and exploitation of content in a digital age." ~ Program Co-Chairs: Christopher S. Ruhland, Esq. and Chris Weinstein, Esq.

What You Will Learn

Digital Media Technology for the Technically-Challenged, Digital Media Business Models, Digital Media and Copyright Law, Digital Copyright Law and Litigation, Content Protection and DRM, Use of High Value Content in a Digital World, Business Method Patents in Digital Media, Digital Media and Rights of Publicity, Ethical Issues in Digital Media

Agenda

Thursday, September 09, 2004
8:00 am Registration & Continental Breakfast
8:30 am Opportunities and Challenges in Digital Media
  Christopher S. Ruhland, Esq., Program Co-Chair
 Orrick, Herrington & Sutcliffe, LLP / Los Angeles, CA
  Christopher Weinstein, Esq., Program Co-Chair
 Microsoft Corporation / Redmond, WA
8:45 am Who Needs to Care About Digital Media and Why? I'm a (fill in the blank: software/hardware/business/e-commerce etc.) lawyer or executive
  You can't not afford to care: Each component of an intangible work has potential value. You must possess enough understanding of the legal principals that protect property rights in all forms of content, especially in new technology when clients create
  Hillery L. Nye, Esq.
 Steiner Norris PLLC / Seattle, WA
9:30 am Digital Media Technology for the Technically Challenged
  Codecs, containers, and other digital media components and tools: What re they? How are they licensed? What are the key points that users and content owners need to know?
  Eric A. Prager, Esq.
 Darby & Darby P.C. / Seattle, WA
  Codecs, containers, and other digital media components and tools: What are they? How are they licensed? What are the key points that users and content owners need to know?
  Scott Carr, President
 Digimarc's Digital Watermarking Solutions / Tualatin, OR
10:15 am Break
10:30 am Where the Technology is Heading
  Beyond consumption of Digital Media on PCs: Building software and devices to enable the digital media dream in a wired (and wireless) world
  Hadi Partovi, General Manager, MSN Entertainment
 Microsoft Corporation / Redmond, WA
11:15 am Digital Media Business Models
  The impact of emerging technology in the development of new business models; what with the business models be in digital media? How do they fit in with traditional models; how does the marketplace look?
  Donald E. Karl, Esq.
 Perkins Coie LLP / Santa Monica, CA
  Challenges in making a profitable digital download business; Digital music services, digital dailies, subscription movie systems, high-definition digital films and beyond
  Bruce D. Eisen, Esq., Executive Vice President
 CinemaNow, Inc. / Santa Monica, CA
12:30 pm Lunch (on your own)
1:30 pm The New Music Marketplace
  Bob Ohlweiler, Sr. Vice President Business Development
 Musicmatch, Inc. / San Diego, CA
2:00 pm The FCC's Jurisdiction over Digital Media
  Jonathan A. Friedman, Esq.
 Willkie Farr & Gallagher, LLP / Washington, DC
2:45 pm Rights in Media -- From Copyright to Common Law
  Regulatory and legislative developments in copyrights, privacy rights, moral rights, union issues
  Ronald Wheeler, Esq.
 Fox Entertainment Group / Los Angeles, CA
3:30 pm Break
3:45 pm Content Protection and DRM
  Standards bodies, watermarking, 4c, 5c, the broadcast flag, and DRM solutions from Microsoft, Real, Apple, and others: How do these technologies secure content? What are the risks of using (or not using) these technologies?
  Todd Alberstone, Esq., Associate General Counsel
 RealNetworks, Inc / Seattle, WA
  Standards bodies, watermarking, 4c, 5c, the broadcast flag and DRM solutions from Microsoft, Real, Apple and others: How do these technologies secure content? What re the risks of using (or not using) these technologies?
  James M. Burger, Esq.
 Dow Lohnes & Albertson PLLC / Washington, DC
5:00 pm End of Day

Friday, September 10, 2004
8:00 am Registration & Continental Breakfast
8:30 am Special Address: Policing and Protecting Valuable Content in Digital Media
  Jonathan Potter, Esq., Executive Director
 Digital Media Association / Washington, DC
9:00 am Licensing Content In A Digital World
  What you need to consider when content is combined and used in connection with cutting edge technologies: music licensing; mechanical licenses; synchronization licenses, public prformance licenses; sound recording licenses; multi-media works; formatting;
  Lorin Brennan, Esq
 Gray Matter LLC / Newport Beach, CA
9:45 am Perspectives from Licensors and Licensees
  Licensor perspective: Clearing rights for content
  Steven Gordon, Esq.
 Steve Gordon Law / New York, NY
  Licensee perspective: Using content in a digital media ecosystem
  Maureen S. Dorney, Esq.
 Gray Cary Ware & Freidenrich LLP / E. Palo Alto, CA
10:30 am Break
10:45 am Digital Media and Rights of Publicity
  An update on State-created statutory rights that protect the commercial exploitation of an individual's name, image, likeness and other characteristics
  Linda A. Goldstein, Esq.
 Manatt, Phelps & Phillips, LLP / New York, NY
11:30 am Politics and Third Party Principles of Digital Rights Transactions
  Policy conflicts between rights restrictors and rights advocates, and how that fits into the modern commercial context; what is the meaning of 'fair use' where access control is the basis of the transaction?
  Raymond T. Nimmer, Esq., Director Intellectual Property and Information Law Institute
 University of Houston Law Center / Houston, TX
12:15 pm Lunch (on your own)
1:30 pm Online Transacations for Content With End Users
  Holly K. Towle, Esq.
 Preston Gates Ellis LLP / Seattle, WA
2:15 pm Five Things NOT To Do When Protecting Your Digital Media Through Litigation
  Christopher S. Ruhland, Esq., Program Co-Chair
 Orrick, Herrington & Sutcliffe, LLP / Los Angeles, CA
3:00 pm Break
3:15 pm Napster, Aimster, Grokster: The Future of Digital Copyright Law and Litigation
  Ian C. Ballon, Esq.
 Manatt Phelps & Phillips LLP / Los Angeles, CA
4:00 pm Ethical Issues in Digital Media, Conflicts of Interest
  Keith G. Fleer, Esq.
 Loeb & Loeb LLP / Los Angeles, CA
5:00 pm Adjourn

Cancellation

There is a $25 cancellation fee for Course Materials orders and $50 for Homestudy orders

Continuing Education Credits

Law Seminars International automatically obtains CLE credit approval for the state in which a seminar is held. On request, we will apply for CLE credits in other states and other types of credits. Current credits status: CA MCLE 13.75 inc 1 ethics | GA CLE 13.5 inc 1 ethics | NY CLE 16 (inc 1 ethics; non-transitional) | OR CLE 14.75 inc 1 ethics (2104*206) | TN CLE 13.75 gen inc 1 Dual (#033356) | WA CLE 13.5 inc 1 ethics (#123281)

Cost

Our complete Homestudy Course, consisting of a VHS or DVD recording and the written course materials, is available for $905. The course materials alone are available for $100. We will ship your homestudy order via UPS ground within two weeks after the seminar or the date we receive payment (which ever is later).
Order Homestudy

Faculty Bios

Christopher S. Ruhland, Program Co-Chair, is Of Counsel, Orrick, Herrington & Sutcliffe LLP where his practice focuses on IP and litigation matters. Before joining Orrick, he was Senior Counsel, the Walt Disney Company where his focus on IP matters included the enforcement of Disney’s intellectual property rights in its motion pictures, consumer products, corporate trademarks, and music.

Chris Weinstein, Program Co-Chair, is a Senior Attorney at Microsoft Corporation, supporting the Windows Digital Media Division where he is responsible for all aspects of Windows Media technologies including format adoption, content licensing and strategic alliances with hardware and software vendors.

Jonathan Potter has been Executive Director of the Digital Media Association in Washington, D.C. since its inception in June 1998. Jon has testified before Congress several times, has spoken at dozens of conferences and has appeared as a guest on several radio and television programs on NPR, CNN, TechTV. Perhaps most importantly for DiMA member companies, including AOL, Yahoo, Microsoft, Amazon.com, MusicMatch, Apple and RealNetworks, Jon was named one of the best technology industry lobbyists by Tech Counsel magazine, illustrating how well DiMA represents its members in the complex world of Congress and public policy.

Todd Alberstone has been an associate general counsel as RealNetworks, Inc., since 1998 and before that was in private practice in Los Angeles. From 1994 - 1998, Mr. Alberstone served as an Adjunct Professor of Law at Southwestern University School of Law where he taught Copyright Law and Media Law.

Ian C. Ballon is a partner in the Palo Alto and Los Angeles offices of Manatt, Phelps & Phillips, LLP, concentrating on e-commerce, new media and intellectual property litigation, licensing and strategic counseling. He is the author of e-Commerce and Internet Law: Treatise with Forms. Mr. Ballon also serves as Executive Director of Stanford University Law School’s Center for E-Commerce.

Lorin Brennan is a principal in a software development firm, Gray Matter LLC, which he co-founded in 1999. The firm develops automated contracting and rights management software for intellectual property licensing. As an attorney he specializes in international intellectual property licensing.

James M. Burger is a member of Dow, Lohnes & Albertson specializing in representation of technology companies on IP, communications & government policy matters. Previously he was a Senior Director in Apple Computer’s Law Department, where he represented Apple’s Advanced Technology Group, USA Field Sales organizations, World-Wide Operations & Manufacturing, as well as General Counsel for Europe and Latin America.

Scott Carr joined Digimarc in 1996 and has served as president of Digimarc's watermarking solutions since May 2003. Mr. Carr has more than 18 years experience in sales and business development, strategic marketing, and software development, with a focus on complex systems, security, electronic commerce and interactive media. As president of Digimarc's watermarking solutions, Mr. Carr oversees research and development, strategy, sales, marketing, operations, and delivery of digital watermarking solutions to enhance the security of financial documents, identity documents and digital images.

Maureen S. Dorney is Chair, Commercial and Technology Transactions, Gray Cary, where her practice focuses on matters such as software licensing; outsourcing agreements; strategic IP counseling; open source licensing; digital signatures; and on-line music distribution. She has been a frequent speaker on digital media issues and is Executive Editor, Journal of Internet Law.

Bruce D. Eisen is Executive Vice President, CinemaNow, Inc., an interactive entertainment and community-driven virtual film studio. Most recently, he served as Senior Vice President of Trimark's Production/Business Affairs Department where he negotiated actor, director, producer and other talent agreements and with all of the Hollywood labor guilds. His producing credits include cult genre favorites "Warlock: The End of Innocence", "The Dentist 2", "Leprechaun in the Hood", "Trucks", and "Sometimes They Come Back For More".

Keith G. Fleer is an Entertainment Department partner with Loeb & Loeb LLP in Los Angeles, where he represents writers, actors, directors, producers and rights holders with respect to the negotiation and documentation of motion picture and television development, production financing, production and distribution, and counsels independent motion picture, television and other media companies on strategic planning advice.

Jonathan Friedman is an attorney in the Washington, D.C. office of Willkie Farr & Gallagher. He specializes in communications law and public policy. He has represented numerous media companies before the Federal Communications Commission in a wide range of proceedings, including broadcast flag, plug-and-play, digital must-carry, DTV transition, interactive television, and cable equipment compatibility. He also has substantial experience working for sports-related clients on regulatory and transactional matters. Prior to his work at Willkie Farr & Gallagher, Mr. Friedman served as chief of staff to Congressman Lee Hamilton. Mr. Friedman is a graduate of Harvard College and Georgetown University Law Center.

Linda A. Goldstein is a partner with Manatt, Phelps & Phillips, LLP where she represents clients in every sector of the advertising and marketing industry in advertising, intellectual property, and Internet matters and is a nationally recognized expert in several distinct industry segments, including promotions, the Internet, Direct Response, and telemarketing.

Steve Gordon, former Director of Business Affairs (TV/Video) at Sony Music from 1991 to 2001, currently practices entertainment law and operates his own music & copyright clearance service. His clients range in diversity from small record labels such as Smithsonian Folkways Records to multinational corporations such as Microsoft. Steve is also an adjunct professor at CUNY Graduate Center where he teaches a course on the Future of the Entertainment Industry. He is author of the forthcoming book, THE FUTURE OF THE MUSIC BUSINESS (Backbeat Books 2005). Tune into MyRealBroadcast.com for his Internet radio show. Click on SteveGordonLaw.com for previously published articles, profile and more.

Donald E. Karl is a partner in the Los Angeles office of Perkins Coie LLP, where his practice includes corporate finance and securities, mergers and acquisitions, joint ventures and strategic relationships, venture capital, entertainment, life sciences, and international business transactions.

Raymond T. Nimmer is Leonard Childs Professor of Law and Director, Intellectual Property and Information Law Institute, at the University of Houston Law Center. He has authored over ten books, including The Law of Computer Technology, and was Reporter to the National Conference of Commissioners on Uniform State Laws for its new commercial code.

Hillery Nye is an intellectual property attorney at Steiner Norris, PLLC, in Seattle Washington. Hillery represents a variety of institutional clients, such as Amazon.com and Microsoft, as well as individual artists, writers, performers and other talent in content licensing transactions.

Bob Ohlweiler is Senior Vice President Business Development for Musicmatch, Inc.. He is responsible for the management of Musicmatch's strategic partnerships, music industry licensing as well as OEM and retail distribution channels. Prior to joining Musicmatch, Ohlweiler held several positions with Hewlett-Packard in both finance and marketing where he was business development manager for HP's North American printer and scanner division.

Hadi Partovi is the General Manager of MSN Entertainment and Digital Media at Microsoft Corporation. He heads MSN’s efforts in digital distribution of music, as well as the programming of the MSN Entertainment Channel. Mr. Partovi was part of Microsoft’s original Internet Explorer team and spent several years away from Microsoft involved in Internet start-ups (including TellMe)

Eric A. Prager is a principal at Darby & Darby and focuses his practice on counseling, licensing, and litigation concerning all types of intellectual property rights, with a particular focus on new media issues. He represents one of the Big Five record companies in its digital content delivery initiatives and prepares and negotiates the associated license agreements.

Holly K. Towle, is a member of Preston Gates Ellis LLPs Technology and Intellectual Property Department and chair of its E-Commercial Law practice group. She advises clients on legal aspects of e-commerce, including litigation defenses,  licensing, e-contracting, consumer protection and financial institution regulations. She is the co-author of The Law of Electronic Commercial Transactions (https://secure.sheshunoff.com/F53.html) and is included in the banking and cyber law sections of The Best Lawyers in America. She speaks nationally and internationally on e-commerce, licensing and online services.

Ronald C. Wheeler is Senior Vice President, Content Protection, with Fox Entertainment Group where he acts as FEG's primary legal representative in negotiating content protection technology licenses , and in supervising the company's worldwide anti-piracy and copyright litigation activities. He is also closely involved in domestic and international legislative and regulatory issues regarding content protection.